WebCustomer relationship management (CRM) is a technology for managing all your company’s relationships and interactions with customers and potential customers. The goal is simple: Improve … WebFeb 23, 2007 · The link between corporate social responsibility (CSR) and customer relationship management is one that’s played down by larger organisations; perhaps, a …
(PDF) The linkage between Corporate Social Responsibility (CSR…
WebJun 26, 2014 · Both CRM and sustainability are multifaceted constructs, whose nature and origin are further elaborated below. We start by defining CRM (Sect. 2.1) and continue with a detailed explanation of sustainability (Sect. 2.2).Finally, the definition of sustainability-oriented CRM is presented (Sect. 2.3). 2.1 Foundations of customer relationship … WebAs professional sports organisations are increasingly engaging in Cause-Related Marketing (CRM), there is a growing interest in understanding to what extent Corporate Social Responsibility (CSR) can deliver win–win outcomes … on the upswing 意味
What is CRM? - Salesforce.com
WebFor each modules (CRM & Sustainability Management) , give examples of fine data and coarse data and the users of that data. ... Users: Sustainability and CSR (Corporate Social Responsibility) teams, environmental specialists, supply chain managers, and compliance officers. 2. Coarse Data: Sustainability performance metrics at an … WebJul 5, 2015 · In order to explore the mechanism of consumer responses to corporate social responsibility (CSR), this paper constructs a research framework including CSR, consumer–company identification (CCI), consumer responses, and fit, and tests the framework using a scene-questionnaire survey. ... (CRM), and philanthropy—on CCI, … WebDefining CRM. Customer relationship management (CRM) is a set of integrated, data-driven software solutions that help manage, track, and store information related to your … ios downloadable links